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Sherwin-Williams Diversified Brands

You can’t win if you’re not on the shelf. When preparing for a product-line review or a new-business pitch, companies like Sherwin-Williams Diversified Brands turn to BMDG for our expertise and experienced approach. Although product-line reviews can be a bit intense and competitive, we always look forward to the challenge of helping our clients win business and deliver an outstanding experience to their customers. When tackling a new product-line review, we work together with marketing, sales, and channel management to develop remarkable solutions that deliver for both the retailer and the brand. As we develop the pitch strategy, we consider the retailer’s category goals, our understanding of consumer behavior in the channel, the category landscape, and the brand’s growth goals. BMDG has helped Sherwin-Williams Diversified Brands win new business and increase business with its current retailer partners via innovative, growth-focused merchandising solutions, assortment strategies, new-product introductions, and consumer messaging.

Best of all, our partnership with the Sherwin-Williams Diversified Brands division has provided us with the pleasure of working with many of the colorful lifestyle paint brands that we love. Take a look at how we took on new challenges and delivered results for HGTV HOME by Sherwin-Williams, Dutch Boy, Pratt & Lambert Paints, and Minwax.